PSA! We’ve made it even easier to get your latest makeup haul. You can now checkout through Amazon and Boots!

Sleek makeup idivine eyeshadow palettes

Sleek makeup idivine eyeshadow palettes



New shades. Improved formulation. Full colour pay-off.


You asked. We listened. Are you ready for BIGGER, BOLDER & BETTER?!


We’ve upgraded our iconic eyeshadow palettes in 6 brand NEW colour combinations - a mix of shimmering, foil, duo-chrome and ultra-matte – with an improved vegan formulation that delivers our best colour pay-off yet.


Better still, we’ve reduced the plastic used in the packaging and given you even more product.



sleek i divine eyeshadow palette making waves


DEFINITION: making an impression; getting noticed. Are you ready to ride the tide of high-impact colour? MAKING WAVES is most similar to our ‘Original’ i-Divine eyeshadow palette. It’s for those who like to stand out from the crowd. Those who like a little drama.


Shop our ‘MAKING WAVES’ eyeshadow palette here >

sleek i divine eyeshadow palette trippin


DEFINITION: Stumbling, but never failing. Combining a completely unique colour mix, TRIPPIN’ has you covered no matter what your vibe. From daytime to evening, subtle to extra, there’s everything you need to work your look your way.


Shop our 'TRIPPIN' eyeshadow palette here >

sleek makeup idivine eyeshadow palettes level up


DEFINITION: Making a move for the better. We’ve given our ‘A New Day’ eyeshadow palette a serious upgrade and we know you’re gonna love this one. With a mix of sultry smoky purples, toned-down neutrals and on point pinks, it’s guaranteed to LEVEL UP your look.


Shop our ‘LEVEL UP’ eyeshadow palette here >

sleek idivine eyeshadow palette high flyer


DEFINITION: Ambitious and successful. Taking our ‘Goodnight Sweetheart’ and ‘Oh So Special’ palettes to bold new heights! HIGH FLYER mixes sultry purples, strong pinks and electric blues to make your eyes really pop. Let’s not forget a flash of gold to really finish your look off.


Shop our ‘HIGH FLYER’ eyeshadow palette here >

sleek idivine eyeshadow palette grounded


DEFINITION: Having your feet on the ground. If ‘All Night Long’ was your go-to then this is the palette for you! GROUNDED packs in a down-to-earth mix of natural, chocolate caramel shades, covering far more than browns alone. (Add a review quote once we have them)


Shop our ‘GROUNDED’ eyeshadow palette here >

sleek idivine eyeshadow palette royal flush


DEFINITION: The best you can get. Turn the heat up with ROYAL FLUSH, a warm-toned palette featuring burnt oranges, reds and purples - perfect for sultry smoked-out looks.


Shop our ‘ROYAL FLUSH’ eyeshadow palette here >

Complete your look  

sleek makeup highlighters
sleek makeup contouring
sleek makeup eyeliners


We are celebrating the bold self-expression of Black British change makers, exploring what it means to be the change you want to see and makeup as a form of self-care. As we celebrate the relaunch of our 13-year-old iconic i-Divine eyeshadow palette range, we recognise the beauty of bold self-expression and what it means to embrace who you are and what you stand for.

Director: Otis Dominique Featuring: Yomi Adegoke; Darkwah Keyi-Darkwah; Bola Sol